Are we going to start buying e-books with Amazon e-bucks? Amazon is launching its own private currency:.
Amazon has just announced a new virtual currency for Kindle Fire owners to use on in-app purchases, app purchases, etc. in the Amazon Appstore.
The service will launch in May, at which point Amazon will be giving away tens of millions of dollars worth of Amazon coins to customers. Users then have the choice of paying for apps or in-app purchases with their credit cards or with Amazon coins.
What the wha-? I’m not the only one asking questions. From the comments section of the linked article:
Besides trapping users money via their private currency in the Amazon eco system, what other motivations do think Amazon had for making this move?
You’d think Amazon would prefer to be paid in, you know, money. Is Amazon trying to become its own private nation-state?